About the Event

Bored of webinars that need long hours? At eCommerceFest, we’re bringing you something different..

If you are eCommerce merchants or SMEs who would like to explore further about eCommerce, you’re having to figure out how to pivot your overall strategy and increase revenue potential – Then you must not miss this eCommerce online series!

ecommercefest

With that in mind, eCommerceFest is launching an online series A Total of Three Series

 

Series #1

eCommerce Success Stories & Insights

Various successful local eCommerce merchants will be invited and share their insights and journey of entrepreneurship.

Series #2

eCommerce Trends

Learn to leverage the eCommerce trends to create more opportunities and grow your eCommerce.

Series #3

eCommerce Strategies & Growth

Learn how to create the best strategies for your eCommerce and bring your revenue to fly high.

Each week, we will have a different topic focus and our industry experts will share their top recommendations on a key area of eCommerce, followed by a Q&A session where they will answer your burning questions (The best question wins RM50 Lazada voucher).

Agenda

 
  • Series #1
    eCommerce Success Stories & Insights
    15 June 2021
  • Series #2
    eCommerce Trends
    22 June 2021
  • Series #3
    eCommerce Strategies & Growth
    29 June 2021
0950 - 1000

Opening Announcement

1000 - 1030

How Malaysian SMEs Scaled New Growth via eCommerce

Tune in and listen to how these eCommerce entrepreneurs can be successful in Malaysia

 

Moderator: Wintson Tham, Business Development, Exabytes

 

Panelists:
1. Kim May Chee, Founder & Managing Director, Cocodry

2. Edmund Tan, Founder, Inside Scoop

 

View Video

1030 - 1100

Next Stage of eCommerce in Malaysia - The Challenges & Opportunities

Malaysia is one of the fastest-growing eCommerce markets in Southeast Asia. This session will discuss the key challenges of the next stage for eCommerce in Malaysia, as well as the opportunities created within the industry

 

Moderator: Salman Ahmad, Assistant Manager, E-Commerce Division, Sidec

 

Panelists:
1. Ganesh Kumar Bangah, Executive Chairman, Commerce DotAsia Ventures Sdn Bhd
2. Song Hock Koon, Director of eCommerce, MDEC

 

View Video

1100 - 1200

The Ultimate Tips to Pitch Your Business Idea to Investors Successfully

Whether you're trying to convince investors to take a chance on your proposal, you need to be exceptional at pitching and presenting. This session will discuss how are we going to impress the investor and prepare impressive pitching deck.

 

Moderator: Puan Juliana Jan, Senior Vice President Grant, Cradle

 

Panelists:
1. Liew Kei Yan, Founder & CEO, PARKIT
2. Ben Lim, Managing Director, NEXEA
3. Zer Ken Yap, Co-founder, Plush Services and Kapas Living
4. Yi Chung Ng, Partner, ACV

 

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0950 - 1000

Opening Announcement

1000 - 1030

Embark Personalized Experiences in eCommerce

Customer experience is about allowing every visitor to consume the experience how they prefer and helping them achieve their goals at each stage in their journey. This session will discuss the key elements of designing the personalization strategies.

 

Moderator: Samantha Tang, Chapter Lead of Google Business Group (GBG)

 

Panelists:
1. Sumit Ramchandani, CEO, AirAsia Media Group
2. Christopher Lowe, Digital Growth & Partner Success, Insider

 

View Video

1030 - 1100

The Real Engine of Customer Retention and Revenue Booster - Mobile App

Leveraging your client base as a major growth engine is faster and more cost-effective than relying on one-time customers to increase profits. Tune into this session to know how-to

Moderator: Wintson Tham, Business Development, Exabytes

Panelists:
1. Lee Wei Hong, Senior Business Consultant, 91APP
2. Leow Kok Han, Director, Dr Douxi (COOOLGO BEAUTY SDN. BHD)

 

View Video

1100 - 1200

Uncovering eCommerce Trends & Opportunities in Malaysia

One of the most dynamic countries online in Southeast Asia, Malaysia is a very attractive market for e-commerce. This session will discuss the current trends in Malaysia, how an eCommerce merchant can leverage the trends and create more opportunities in Malaysia

Moderator: Calvin Yeap, Chief Marketing Officer, IOUpay

Panelists:
1. Lim Ben-Jie, Head of e-Commerce, airasia super app
2. Tang Siew Wai, Country Head (Malaysia), Carousell
3. Vivienne Chin Ee Kwan, Head of SME Banking Business Development and Marketing, SME Banking, CIMB

 

View Video

0950 - 1000

Opening Announcement

1000 - 1030

Customer Acquisition Strategies to Win New Customers

Every ecommerce business presumably seeks new customers. But, are you really focused on that effort? This session will discuss the tips to acquire new sales for your eCommerce

Moderator: Samantha Tang, Chapter Lead of Google Business Group (GBG)

Panelists:
1. Ionut Danifeld, Chief Marketing Officer, Trapo Asia
2. Aqib Malik, Head of Content Marketing, Mindvalley

 

View Video

1030 - 1100

The Important of Upselling and Cross-Selling for Your eCommerce Growth

It is important to acquire new sales, but at the same time - Do not forget about the thousands of customers who buy from you already. This session is going to discuss how you can get more revenue from your existing customers

Moderator: Julia Koh, Executive Director, Brand 360 Degree

Panelists:
1. Zeeshan Khan, Head of Marketing, LEGOLAND Malaysia Resort
2. Ravi Shankar, Chief Growth & Digital Officer, AirAsia

View Video

1100 - 1200

SEM & SEO - How to Utilize Both Strategies Effectively for Your eCommerce business?

SEM is about advertising your presence online- specifically, on search engines with pay-per-click (PPC) ads in different formats. While SEO is an organic way to optimize your web content to make sure it's most likely to appear as a top result. This session will discuss how you can utilize both strategies effectively to boost your eCommerce

Moderator: Sunny Ooi , Founder and CEO, ClickAsia Sdn Bhd

Panelists:
1. Kean Shin, Digital Marketing Manager, Exabytes
2. Zevin Goay, Digital Marketing Consultant, Digital Marketing Consultancy Sdn Bhd (DMC)
3. Jenny Lim, Head of Search, Google Malaysia

View Video

*Program is subject to slight variation due to any unforseen circumstances which beyond current reasonable control

Speakers

 

Zeeshan Khan

Head of Marketing, LEGOLAND Malaysia Resort

Sumit Ramchandani

CEO, AirAsia Media Group

Ganesh Kumar Bangah

Executive Chairman, Commerce DotAsia Ventures Sdn Bhd

Sunny Ooi

Founder and CEO, ClickAsia Sdn Bhd

Salman Ahmad

Assistant Manager, E-Commerce Division, Sidec

Wintson Tham

Business Development, Exabytes

Calvin Yeap

Chief Marketing Officer, IOUpay

Kim May Chee

Founder & Managing Director , Cocodry

Lim Ben-Jie

Head of e-Commerce, airasia super app

Ionut Danifeld

Chief Marketing Officer, Trapo Asia

Samantha Tang

Chapter Lead of Google Business Group (GBG)

Christopher Lowe

Regional Head of Partner Success, Insider

Song Hock Koon

Director of eCommerce, MDEC

Puan Juliana Jan

Senior Vice President Grant, Cradle

Liew Kei Yan

Founder & CEO, PARKIT

Ben Lim

Managing Director, NEXEA

Vivienne Chin Ee Kwan

Head of SME Banking Business Development and Marketing, CIMB

Tang Siew Wai

Tang Siew Wai, Country Head (Malaysia), Carousell

Aqib Malik

Head of Content Marketing, Mindvalley

Zer Ken Yap

Co-founder, Plush Services and Kapas Living

Lee Wei Hong

Senior Business Consultant, 91APP

Leow Kok Han

Director, COOOLGO BEAUTY SDN. BHD.

Yi Chung Ng

Partner, ACV

Edmund Tan

Founder, Inside Scoop

Kean Shin

Digital Marketing Manager, Exabytes

Ravi Shankar

Chief Growth & Digital Officer, AirAsia.com

Zevin Goay

Digital Marketing Consultant, Digital Marketing Consultancy Sdn Bhd (DMC)

Jenny Lim

Head of Search, Google Malaysia

Julia Koh

Executive Director, Brand 360 Degree

Frequently Asked Questions

 

eCommerceFest is a free event series.

Yes! By registering, you’ll be automatically registered for all the eCommerceFest series and we’ll make sure you get notified every time we have a new one coming up.

You can access the slides & video recording at the agenda table after the event.

Keep an eye on your inbox – you’ll get an email reminder 1 hour beforehand with a link to the Zoom Webinar (if you can’t find it, check your spam).

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